What Is It Like To Be A Beauty Writer?

a laptop computer sitting on top of a table

Share This Post

If you’ve ever wondered what it’s like to be a beauty writer, then you’re in the right place. From researching product releases and trends to evaluating formulations and uncovering new ingredients, I’m here to share an insider’s perspective on all that being a beauty writer entails.

My time as a beauty writer has been every bit as exciting and educational as I could have hoped, providing unique opportunities to stay up-to-date with industry news while having plenty of creative freedom along the way. So let me tell you the story of my journey into this line of work — from studying marketing at university to creating engaging content for some of the biggest names in the beauty industry.

beauty writer

What is a Beauty Writer?

A beauty writer is someone who not only has a passion and knowledge for the beauty industry, but also the writing skills to convey that expertise to readers. Beauty writers come from a variety of backgrounds – many have studied journalism, while others bring experience in marketing or public relations, or have even been directly involved in the beauty industry itself.

Because of their varied backgrounds and experiences, beauty writers are well equipped to write a range of articles on topics such as product reviews, makeup tutorials, skin care tips, and advice on how to navigate the world of cosmetics. In addition they can provide insider insight into news stories related to beauty and fashion trends. Beauty writers are essential members of media outlets covering the exploding beauty business world-wide.

What do they do?

When it comes to figuring out what an organization does, there are a few key elements to consider:

  • Look at their mission statement or purpose – this typically defines both the passion behind why the organization exists, as well as its goals or objectives.
  • Explore their values or guiding principles. These are usually written in such a way that they summarize how the organization intends to complete the mission set forth in their purpose statement.
  • Take a look at the activities and strategies used by the organization to achieve its goals – these typically lay out very clearly what it is they do!

In the case of beauty writing, they typically focus on creating content that educates and informs readers on a variety of topics related to beauty. This can include everything from product reviews to makeup tutorials, skin care advice to fashion trends. They typically conduct thorough research in order to provide accurate and up-to-date information for their readers. Beauty writers often work in collaboration with other beauty industry professionals, such as makeup artists and hairstylists, to curate the best content for their readers.

A beauty writer is someone who has a passion for both writing and the beauty industry. They use their research skills to provide accurate and up-to-date information about beauty topics, and often collaborate with other beauty professionals to curate the best content for their readers. Whether they’re writing a product review, giving makeup tips, or discussing fashion trends, beauty writers are essential members of the media that cover the ever-evolving beauty business world-wide.

write, writer, type

How can you Become One?

Becoming a beauty writer can be a rewarding career if you have a passion for all things related to beauty. To become a successful beauty writer, you need to have:

  • An excellent grasp of the English language and be able to confidently communicate your ideas in written format.
  • Having knowledge of makeup and skin-care routines, as well as familiarity with the products sold in stores is also beneficial. Researching trends in the field and participating in seminars related to the beauty industry will further support your success as a beauty writer.
  • It’s important that you stay current on social media platforms like Instagram and Pinterest, which are great resources for inspiration for topics within the beauty sphere.

With dedication and an investment of time and energy into honing your writing skills, you can achieve success as a beauty writer.

What Skills are Needed?

To be a successful beauty writer, you need to have a few key skills.

  • You’ll need to have an eye for detail and trends, so you can stay on top of the industry as it changes over time.
  • You also need strong writing and research abilities; this means being able to gather facts from reliable sources in order to craft compelling content.
  • Stakeholders in the beauty industry will want writers who are able to think critically about their subject and pay close attention to customer feedback, so adjusting your work accordingly is important as well.

All told, these abilities make for a successful beauty writer who can create engaging content that speaks directly to their readership.

What Type of Writing can you Expect to do as a Beauty Writer?

As a beauty writer, you’ll find yourself crafting content on a wide variety of topics. You may be expected to review the latest cosmetics or offer professional advice on skin care and haircare techniques. You could be writing interviews with beauty professionals or tutorials on makeup looks.

Blog posts, headlines, and long-form feature stories also come under the umbrella of beauty writing. Coverage of topics like hairstylists, influencers, and trends are just a few possibilities for someone to explore in this industry. It’s an exciting field to be in – you’ll never run out of interesting things to learn about!

Where can you Find Work as a Beauty Writer?

As a beauty writer, there are a few different places to look for work. One of the most fruitful options is to join a freelance writing platform like Upwork or Fiverr so you can take jobs from clients all over the world and build your online portfolio. You could also reach out directly to larger beauty companies looking for blog content or promote your services on social media channels like Instagram and Twitter.

Another great option is joining a collective of beauty writers and getting connected with professionals in the industry who you can share tips and job leads with. Ultimately, it comes down to finding what works best for you – but with just a little effort, you should be able to find plenty of exciting projects that really let you show off your skills as a beauty writer.

How much Money can you Make as a Beauty Writer?

Being a beauty writer can indeed be quite lucrative. It all depends on the type of work you’re doing and who you’re doing it for. Freelancers, for example, might find themselves writing articles for magazines and websites, as well as penning blog posts, product reviews and advertising copy. Those who are employed by a company might find themselves creating content specifically to advance the business’s goals.

Regardless of the situation, there is potential to make money through beauty writing – just how much money is determined by experience, qualifications and hours worked. A beauty writer with a few years of experience and a good reputation could potentially make a sizable income if they take on enough clients or have stability in their job role.

The Pros and Cons of being a Beauty Writer

For many, a career as a beauty writer offers the promise of exciting opportunities to explore the latest and greatest in beauty products and trends. But with that privilege comes a certain amount of responsibility – the need to remain impartial, dig deep into the sometimes-confusing world of beauty ingredients, and always put the consumer first.

With dedication and an eye for detail, it is possible to achieve success in this realm and contribute valuable content to what can be an overwhelming conversation about beauty: What does it mean? How do we tackle its image issues? In some cases, being a beauty writer can drive real change in how people perceive themselves and gain access to information about their wellbeing, making this role so much more than just finding the perfect lipstick.

What is the Future of the Beauty Writer in the Industry?

The future of the beauty writer is an exciting one, with many opportunities emerging in recent years. The industry is increasingly aware of the need to provide content that speaks to modern audiences and their expectations.

As a result, there are more chances than ever for ambitious beauty writers to develop a unique voice and reach wider audiences through platforms like Instagram and blogs. A writer can tap into niche subcultures, cover developments in beauty science, or focus on sustainable beauty – the possibilities are endless! It’s a great time for beauty writers looking to make their mark in this rapidly-changing field.


Beauty writing is a great way to share your passion for all things related to beauty with the world. If you’re interested in becoming a beauty writer, start by honing your skills and building up your portfolio. Network with other professionals in the industry, attend events and read as many articles as you can. Be sure to stay up-to-date on the latest trends and products. As always, practice makes perfect, so keep writing and refining your work until you feel confident submitting it for publication. Are you ready to share your love of all things beautiful? Let us know in the comments below!


Beauty writing is becoming increasingly popular as the beauty industry continues to grow. As a result, beauty writers are in demand. But what does it take to be a successful beauty writer? Here are some FAQs on beauty writing that can help you decide if this is the right career for you:

What qualifications do I need to be a beauty writer?

It depends on the type of writing you would like to do. If you want to write more professionally, like for magazines or even books, you may need an undergraduate degree in journalism or communications. However, many freelance beauty writers only have experience with blogging and social media, which also makes them qualified for projects related to beauty writing.

Do I need prior experience in the industry?

Having some knowledge and understanding of the beauty industry such as different products, trends and techniques can give you an advantage when it comes to being a successful writer in this field. However, there are many other aspects of being a good writer besides knowledge – creativity, attention to detail, and research skills all come into play when creating interesting content for readers.

What topics should I write about?

Beauty topics can range from makeup tutorials and product reviews to hair care tips and advice on fashion trends. You could also write about health-related topics such as nutrition and exercise that are relevant to the overall subject of beauty. Researching top-trending news stories within the industry can also help you find inspiration for new article ideas.

How much can I make as a beauty writer?

The amount of money that you make as a freelance writer will depend on your experience level and how much time you’re willing to invest in each project. Many experienced writers charge higher hourly rates than beginners, who may start with smaller projects or take a pay cut while they gain more experience in the industry. For example, most magazine articles will pay anywhere from $100-$500 per story, whereas blog posts may only pay $50-$100 per post depending on their length and complexity.

These are just a few questions to consider when it comes to becoming a beauty writer. While experience in the industry and having an education in writing or communications can be beneficial, it’s also important to have strong research and creative skills as well as an understanding of the latest trends in the beauty world. With dedication and hard work, anyone can become a successful beauty writer!

Subscribe To Our Newsletter

Get updates and learn from the best

More To Explore


drop us a line and keep in touch