One of the most competitive blogging niches is the lifestyle blogging niche. Digital lifestyle magazines and lifestyle bloggers are constantly competing to gain the attention of online users. If you want to create an awesome lifestyle blog, you need to understand that there will be a lot of work involved.
It is important to remember that there is already a lot of saturation in the lifestyle magazine niche. If you want your lifestyle blog to gain an extensive readership, you will need to have a high standard of content and design on your amazing blog.
Online magazines typically have a digital plus print edition, huge budgets, and various content with professional photos and expertly written articles. However, you should be aware that lifestyle blogs have a specific edge because they can supply new pieces each day if they want to. Another thing to note is that digital magazine editions can only be accessed through paid subscriptions. In contrast, lifestyle blogs are completely free to access.
The authors need to provide photos and highly accurate content that captures the reader’s imagination and creates interest for the lifestyle blog to thrive. In order to compete with the best other lifestyle blogs and online mags, lifestyle bloggers have to raise their standards.
You may be wondering what all is involved in creating and defining a lifestyle blog. Well, this article has been written just for you. With the information you will learn below, you can make an intelligent decision when starting your first lifestyle blog.
It’s time to start this article, discover the meaning of lifestyle blogs, and explore some prominent ones online. Let us begin!
Defining Lifestyle Blogs
A lifestyle blog is defined by the author’s interest and everyday life in most cases. These people use digital content to represent what they get up to each day. They portray it in a way that is both captivating and engaging.
According to the dictionary, “lifestyle” means “moral standards, attitudes, and habits, which explain a way of life for a group or given person.”
Home decor or lifestyle blogs can be segmented into various micro-niches due to the above meaning. That means that a specific target audience can be provided content by the blogger. In order to monetize their blog, lifestyle bloggers often offer exceptional services, brands, and products. That means the person who created the blog must have significant knowledge of whatever topics they are talking about.
Below we have created a list of specific lifestyle blogging niches; these include but are not limited to:
- Outdoor lifestyle blogs
- Natural living lifestyle blogs
- Men’s lifestyle blogs
- Health and fitness lifestyle blogs
- Travel lifestyle blogs
- Photography lifestyle blogs
- Fashion lifestyle blogs
- Beauty lifestyle blogs
- Home and garden lifestyle blogs
- Food lifestyle blogs
- Luxury lifestyle blogs
- Personal finance blogs
- Parenting blogs
- Personal wellness blogs
Depending on the blogger, sometimes these categories get split into various combinations. People can end up with a travel and fashion lifestyle blog, a photography and foodie lifestyle blog, a natural living mom lifestyle blog, or a delicious recipes blog. The options are endless. You need to find what you are passionate about, put in some hard work, and the rest will follow.
Personal Blog vs. Lifestyle Blog
By focusing on the readers (users) more than the writer, lifestyle blogs are different from personal blogs. The content on a lifestyle blog is created for the viewer and their expectations. What is more, lifestyle blogs are not just for telling stories but also focus more on the author’s benefits or gains than other blogs.
The essential thing in a personal style blog is the author’s thoughts and emotions because they write about their reflections, feelings, experiences, and opinions. An author of the personal blog is the most imperative, not the reader.
A little further down into this piece, you will discover some lifestyle blogs worth mentioning. There is a large selection of captivating sites from each micro niche or sub-genre.
All lifestyle blogs below check all the boxes; they are loaded with content appealing to a particular target audience and are polished, trendy, and relevant. Before we begin with our favorite lifestyle blogs, here is a quick note about would-be lifestyle bloggers.
Advice for New Lifestyle Bloggers
This section is written as a word of caution to all would-be lifestyle bloggers. One of the best pieces of advice you will ever hear is that you have to whittle down your content. What do we mean by this, you ask? Suppose you have many areas of interest surrounding a particular niche. In that case, it may be best to hone into two or three main topics. This will assist you when attempting to grow a loyal and steadfast readership.
Male readers don’t want to read about raising a brood of ankle snappers, fashion, or makeup. A young professional writer would not be interested in “10 Tips to Get Your Child Walking Sooner”. A luxury lifestyle blog will not impress environmentalists as these people may loath the decadence of luxury living. The same goes for a reader who enjoys viewing lifestyle blogs; these individuals will not be impressed with a piece that discusses frugal living.
On the other hand, if you genuinely have a vast array of topics that pair excellently together, this blogging niche allows the most freedom for bloggers. If you can maintain the variety and create the content, you will make room for a larger readership.
Are you starting to get the picture? If your answer is a resounding ‘yes,’ it’s time to start with some of the best lifestyle blog examples.
Best Blogs in the Lifestyle Niche
This selection of blogs showcases the range and variety of lifestyle blogs that get the job done correctly. With the inspiration we have listed below, you can begin the process of creating your own lifestyle blog.
In 2008, this was one of the first lifestyle blogs to become famous. Gwyneth Paltrow is the brainchild of Goop and has done great work bringing this fantastic site to life. Goop covers everything for the modern woman, and rightfully so.
Paltrow focuses on creating a balance between work and parenting plus touches on the wellness sub-genre. The information on this site is something that all working mothers should be aware of. Goop is a little empire, and Gwyneth has a robust team behind her.
This Lifestyle Blog Covers:
- Food and home
- Beauty tips
Enlightened men and women of all ages are the target audience of Goop.
The Pioneer Woman
This is one of the lifestyle blogs that stand out from the crowd. The author of the blog, Ree Drummond, writes about a lifestyle that so many American love and know, unlike many lifestyle blogs.
Her content is about rural ranch life, and it seems to draw quite an audience. What’s great about this blog is that it packs a punch. Ree has combined entertainment, news, food & cooking, home & life, beauty, style tips, and recipes. Another awesome thing about Ree’s lifestyle blog is that she does regular giveaways.
She now has a team of editors even though she started as a lone ranger back in the day. Her crew helps her keep the lifestyle blog content homegrown, trendy, and relevant these days.
People keen on the ranch-style of living are the target audience for this lifestyle blog.
Bright Bazaar Blog
Will Taylor founded the Bright Bazaar Blog in 2009, and the rest, as they say, is history. This excellent lifestyle blog talks about his love for fashion, travel, and colorful design. Some of the most prominent publishing houses in the world recommend this lifestyle blog, including Martha Stewart Living, Elle Decor, and much more.
Finding some on Will’s website may be an excellent idea if you need some inspiration for your own lifestyle blog.
Readers who love interior design and fashion are the primary target audience of the Bright Bazaar Blog.
Cup of Jo
Someone who wants the perfect example of what can be achieved through blogging should not look beyond cupofjo.com. Joanna Goddard started this lifestyle website in 2007 as a hobby. She had quite a significant and high-powered career at the time.
She was lucky that she had loads of editorial experience, having worked for big companies, such as The New York Times, Glamour, Bene, and Cosmo.
Today, Cup of Jo is Joanna’s full-time gig, and she has a team of writers who assist her in keeping the site going. She has a husband plus two kids and lives in Brooklyn.
Her lifestyle blog covers motherhood, culture, travel, style, food, design, and relationships. This is a fantastic blog for women and new moms.
Liz Stanley is the founder of this award-winning site. She started her journey back in 2006 with a website called Hoboken, which after time, turned into the Say Yes lifestyle blog. Family life is celebrated through the Say Yes website. This lifestyle blog is devoted to advise on personal style, travel, personal finance, and practical tips for home decor.
What’s cool about this lifestyle blog is that it is filled with beautiful and exciting photos. Women of all ages and parents are the target audience of Say Yes; people love getting advice from this lifestyle blogger because of her friendly writing style and unique tips.
Lovetaza.com is a parenting blog that was launched back in 2007. The owner of the blog is Naomi (also called Taza.) This woman is unique and shares stories about her life in New York City, parenting, and her motherhood journey through her lifestyle blog.
It began as a platform to share with family and friends but quickly grew popular. This lifestyle blog was even mentioned in the Forbes Top 10 as one of the most prominent and relevant blogs.
One of the best things about this blog is that it is targeted at family-focused people who want to improve their lifestyle at home.
Wellness Mama Blog
The leading boss lady and founder of the Wellness Mama blog are Katie Wells. She is a mom of six and has a background in journalism; Katie is a woman of many aspirations and talents.
A few years back, Katie was confronted with health issues; that is where is started researching alternative and natural ways to get better. Wellness Mama was founded through this passion for finding knowledge.
There is a team of researchers, writers, and medical advisors who help Katie on this journey. The blog has a fantastic reputation, and the group regularly brings trustworthy, accurate content to readers. Many websites point toward Katie’s lifestyle blog as a reliable source of information on parenthood and natural living.
You will find practical advice on recipes, herbal remedies, natural alternatives, beauty tips, DIY household hacks, parenting, etc. People into natural living and parents are the target audience of this fun lifestyle blog.
A Girl in Progress
If you want to get the best out of life, check out the Girl in Progress lifestyle blog. It aims to empower women so that they know how to make the most out of their time on earth.
Even though the lifestyle blog is for women working on themselves, men can also gain some perspective from the content. The lifestyle blog features articles that will encourage, motivate, empower, and inspire.
This blog is cleverly designed and has various categories that readers can explore. These include: Live, Love, Accept, Glow, Grow, Work, and Do. Non-binary folk and millennial women worldwide love this lifestyle blog for their mental health issues.
Wit and Delight
Wit and Delight are aimed at a broad audience and has an incredible lifestyle blog. The team behind this fashion and lifestyle blog loves to help people with various problems. Some of the topics discussed on the website include self-acceptance, mental health, and healthy living.
In between all the seriousness, you will also find blog posts full of zest and energy. This is an excellent lifestyle blog for folks who want a bit of everything from a fantastic blog. Wit and Delight targets people with a zest for life, so keep that in mind if you design a similar lifestyle blog.
The philosophy of Lisa Bryan is displayed perfectly in this lifestyle blog called Downshiftology. Lisa is a firm believer in “taking it down a notch, self-care, plus is a massive wanderlust enthusiast, meal prep fanatic, and food lover.”
She firmly believes in living a balanced life and teaches you how to do so through her lifestyle blog. The blogs feature a filter to find recipes based on special diets, holidays, ingredients, or courses.
There is also a travel section of this blog filled with recommendations for sightings and accommodations, plus practical advice for traveling around the world. This blog targets people who love to travel and enjoy different culinary experiences from around the globe.
Cookin with Mima
Mariam Ezzeddine found this food and lifestyle blog out of her love for yummy meals. She shares her passions with the reader and is a mother of two beautiful sons. Her idea behind this blog is that she wants to teach everyone that cooking does not have to be challenging and that anyone can do it.
Ezzeddine presents dishes that everyone can prepare and has delicious, straightforward recipes on her website. What is a treat is that you can also find her CookinWithMima account on Instagram if you want to follow her on other platforms.
The primary target audience for this lifestyle blog is people who are new to cooking or foodies everywhere.
This is a typical example of a high-end lifestyle blog that stands out in the industry. The Luxe Digital website caters to professional women and men. When visiting the site for the first time, you will be greeted with a sophisticated and sleek look.
One of the most extraordinary things about Luxe Digital is that no tacky ads are popping up every few seconds to annoy you. Nothing is worse than dodging ads while indulging in a few minutes of fantasy shopping on a lifestyle blog.
Luxe Digital was founded in 2018 by Florine Eppe Beauloye. A global team works together to make things happen from this lifestyle blog. Together the crew procures and sources all things luxe. The blog itself is split into Lifestyle and Business and is a dream to navigate.
When someone subscribes to the Luxe Digital mailing list, they are given the option of a lifestyle letter, monthly business letter, or both.
Luxe Digital also provides special offers, previews on new items, and discounts. Below is what you will find on this lifestyle blog:
Young professionals with money to spend on luxury equipment and items are the primary target audience of Luxe Digital.
Digital Luxury Group (DLG) is the owner of the Luxury Society, which is the editorial division of this group. This website provides in-depth interviews, articles, and resources for people within the industry.
Anyone who has a passion for luxury brands will love this lifestyle blog. It is aimed at luxury brand executives and gives them information about what goes on behind the scenes. You will find this blog phenomenal if you are into this kind of thing.
The articles on Luxury Society cover events, leaders, consumers, digital design, and retail trends in the world of luxury shopping. It is essential to see how the digital landscape shapes the way forward for the consumer and brands alike. Luxury Society does an excellent job of informing its readers with various insights into where the market is heading and what to look out for from prominent brands in the next few months.
Some pieces cover topics about products and fashion and are loaded with information plus excellent advice. What sets this lifestyle blog apart from the others in this niche is that there is no store or adverts.
The primary purpose of Luxury Society is to provide features, studies, reports, and excellent analysis. This blog is purely to enjoy while educating yourself about the latest luxury trends. Thought leaders, industry heavyweights, and luxury brand executives are the target audience of this website.
This is a printed and digital upmarket lifestyle magazine that people love. It is distributed amongst 42 airport lounges, and only limited copies are printed. This magazine is filled with local and internal offerings of the highest caliber and is based in South Africa.
Prestige Digital has a digital platform that features automotive, news, videos, travel, and lifestyle. What’s great about this website is that it is available at no cost for anyone interested in these topics.
Motivated aspirational individuals and high-net-worth people get targeted by this premier digital lifestyle brand.
The CEO Magazine
This is another lifestyle blog filled with information for thinkers of the day, entrepreneurs, leaders, and investors. The CEO Magazine provides top-quality articles and is a source of inspiration with in-depth interviews, featured companies, and emerging economic trends.
People love coming to these types of niche lifestyle blogs to educate themselves on ideas and strategies from people on the hierarchy of society. Entrepreneurs, investors, executives, and influential leaders are the primary people who frequent this website.
Foodie and Healthy Living Lifestyle Blogs
You can find places to visit, articles about chefs, information on restaurants, and emerging food trends on food and lifestyle blogs. These food blogs talk about dining out, home entertainment, and meals for the family; it is more than just your traditional foodie website.
The authors for this lifestyle blog niche often have special offers, discounts, and promotions on various services plus products. You will also learn some amazing recipes that can be shared with your friends and family.
In order to say the least, the line between healthy lifestyle blogs, food blogs, and general lifestyle blogs is somewhat fuzzy.
Food is more than just fuel for the body for most of us, and meals shared with family and friends create memories. Another thing is that our diets influence our health, so you would want to learn about these topics, as they are integral parts of our lifestyles.
This next group of health, food, and lifestyle bloggers like to bring their readers colorful, riveting content regularly.
Carrots N Cake
A certified Functional Diagnostic Nutrition Practioner (FDN-P) and Nutrition Coach created Carrots N Cake. Tina combines life coaching with fitness programs and diets to aid people to get a balanced life through eating correctly and staying in shape.
This blog is great because it leans more towards the fitness and health genre, unlike so many lifestyle blogs. Her niche blog focuses on nutrition, recipes, colitis, fitness, and weight loss.
Here are some of the general blog post titles you will find on Carrot N Cake
- How to break a weight loss plateau
- Why don’t the calories and the macros in MyFitnessPal match?
- The number one mistake women make with their diets
The target audience of this lifestyle blogger is those who want to improve their health in all areas.
Back in 2012, the FitMenCook blog was started by Kevin Curry. Kevin knew he had to share it with the world when he began his health and fitness journey. He created FitMenCook to give him a sense of accountability during his weight loss journey, but what happened was even more significant.
Curry formed an online health community, got fit, and lost weight through his lifestyle blog.
The recipes that he used during his diet are what Kevin shares on FitMenCook. He was correct in thinking it would inspire others to join him and found that blogging forced him to stick with his diet. With a bit of effort and a bunch of motivation, Kevin grew his site exponentially.
One thing that makes this lifestyle blogger stand out is that Kevin’s recipes are straightforward. These cooking tips are also the basis for building a new healthy eating habit. FitMenCook rose to a winning formula from a small personal blog.
Kevin also owns the FitMenCook app and is the author of the FitMenCook cookbook. Men who want to lose weight and get healthy are Kevin’s site’s target audience.
Kayla Itsines is a powerhouse of hard work, success, and talent. She is the Bikini Body Training Company co-founder and created the BBG workouts and eBooks. One of the highest-grossing fitness apps of 2016 was the “Sweat with Kayla” app.
The lady is also recognized as one of the 30 most influential people on the internet by Time magazine. You will find content on her blog educating readers on health and fitness, recipes, and training guides. Kayla is an excellent motivator too!
Her website is excellent because a large BBG community shares its transformations and triumphs. One of the primary missions Kayla has is to help women achieve a sense of great confidence and happiness plus a perfect level of fitness.
If you are a woman who wants to lose weight and get fit, this lifestyle blogger targets you.
Food and Travel – Best Lifestyle Blogs
Some of the best lifestyle blogs out there are in the travel and food category, and rightfully so. Many people love traveling and find it a great way to experience different foods and new cultures.
It would be best to remember that not everyone gets to travel, which is the primary reason travel and food blogs get adorned by millions of readers worldwide. The most remarkable thing about the collaboration between food and travel is that people can come to your site to learn how to cook dishes from around the globe.
In most cases, these blogs are loaded with images of culinary adventures and exotic destinations because food and travel bloggers are generally keen photographers too.
Since 2009, Molly has been blogging about her food and travel fantasies. She swopped the bright lights of New York for the starry skies of the farm life even though she is a Julliard graduate.
Her niche blog is the journal of her adventures plus travels and is a creative outlet to share Molly’s awesome collections of inspiring recipes.
Gen Z women and millennials who want a taste of country living with a dash of travel will appreciate this blog wholeheartedly.
Food Fun Travel
This lifestyle blog makes money through taking photos, sharing cooking tips, and being fearless foodies. Megsy and Tommo are the owners of Food Fun Travel and are living the dream.
You will find many personal stories, destinations, recipes, travel tips, and fun activities on the couple’s website. There are also a variety of tour packages and accommodation reviews to help you find your next stop while on your travels.
In the food section, you will find advice on where to locate the best restaurant on your travels, plus see some of the best dishes from different destinations around the globe.
Everyone who loves travel and food will enjoy this website, which is primarily who it is targeted at.
Successful lifestyle bloggers created this fantastic site for CouchSurfing travelers who want to be inspired by culture and food from various locations worldwide. Please choose your favorite continent and then select a country in it. After that, you will be direct to articles and podcasts with all the information you need to know about the specific region.
You will learn about languages, dress code, religion, and food. There are interesting urban legends and myths of famous places included in these articles. If you want to learn about a country’s food etiquette, current news, or weather patterns, this website is for you.
It’s time to get off the couch and plan your next trip to an exotic location.
Shut Up and Go
A pair of well-known YouTubers founded the Shut Up and Go blog. Brazilian Joanna (Jo) Franco and American Damon Dominique are two content creators who designed a high-quality lifestyle blog with great blog post ideas.
One of their mottos is, “Examine that the world has no limits, no one will stop you; live as you dreamed.” These powerful words may make you want to pack up your bags on head out on some travel. Who knows, maybe you will be sharing your personal stories with the world one day.
Fashion and Beauty Lifestyle Blogs
A beauty, fashion, and lifestyle blog is often a hit because the blogger is generally a social media influence. Usually, a blogger will name their fashion blog their own name because of the impact they already have. Thanks to Instagram, this is more common than in the past.
You have come to the right place if you are looking for fabulous lifestyle tips and a fashion blog. This website has something for everything, including fashion advice, style advice, home decor tips, outfit ideas, etc.
It is a great lifestyle blog for people who want the latest culture, arts, and entertainment information. Something important to remember is that the blog is broken up into numerous categories:
- Work and money
This blog’s primary target audience is anyone who likes to stay updated with new trends in entertainment, travel, tech, home decor, fashion, beauty, and food.
Most lifestyle blogs are boring and mundane, but great lifestyle blogs know how to excite their readers. Akanksha Redhu is your typical fashion and lifestyle blog with a slight twist compared to other blogs.
It is one fascinating place that has an unusual combination of many passions. The author writes about yoga, travel, lifestyle, beauty, fashion, daydreams, and inspirations. What’s incredible about Akanksha is how she writes; it is entirely engaging. You won’t be able to wait to find out what is going on in her mind next.
This blog was started in 2010 and has formed many collaborations with companies and brands that recognized her over the years. These days her one-stop lifestyle blog is considered one of the best on the internet.
Women between the ages of 20 to 50 are the target market of the content this lifestyle blog shares.
Lifestyle blog names come in all shapes and sizes. The Huda Beauty blog is filled with interesting posts, personal interests, fashion industry news, self-development advice, fashion tips, fashion trends, and emotional wellness.
From the time she was young, Huda Kattan believed that the way a woman feels could be changed by beauty. She describes herself as a beautiful mess and has so much fun doing it.
Kattan’s blog was developed out of pure willingness and passion for sharing DIYs and hacks. She also founded the cosmetic brand Huda Beauty and owns one of today’s top lifestyle blogs!
Men’s Lifestyle Blogs
What’s incredible about the best lifestyle blogs for men is that they feature typical guys’ stuff like men’s fashion, tech, grooming, DIY home renovations, and automotive topics.
He Spoke Style
Here is one for the boys filled with the most effective lifestyle tips. Brain Sacawa started this blog in 2013 to communicate with the fashion-conscious and metrosexual male.
He blogs about the latest in men’s accessories, like colognes and watches, and provides practical advice on grooming and style.
What’s fantastic about Brian’s own blog is that he offers a glossary that explains the names of clothes and different styles available to men.
Males facing the general issues that appear between their 20s and 30s will love this lifestyle blog created by Andrew. This blog is a go-to guide for men and a statement from the author.
If you are a man who wants to feel and look good without spending too much money, it may be a good idea to give one of the biggest lifestyle blogs a look.
It also addresses personal life issues that men are experiencing these days, including wellness, career success, and navigating the mind plus body. Primer Magazine also shares content for males looking to better their own life and clothing styles.
Another awesome thing about this website is a few sponsored posts by prominent names in the industry; please remember that this is not your typical male blog.
You can search for new ways to improve yourself and return with a million ideas of manhood that have missed our generation.
Words of Advice Before You Begin Your Own Lifestyle Blog
The above are all primary examples of very successful lifestyle bloggers. It is vital to understand that you don’t need to have millions of followers on Instagram before writing your blog.
When blogging, one of the best things to do is write it if you have something to say! Don’t stop following your passion because you think there is a lack of people who know you. No one got an easy start with their blog, so please remember that it takes dedication and time to reach your audience.
If you are ready to begin your own blog, here are some simple tips to help you get started.
- Write about what is important to you
- Do some research
- Use guidelines
- Dream, believe and achieve
With the above information in mind, you can create the blog of your dreams. Don’t you think it’s time to make your dream a reality? No matter what niche you want to be in, whether it’s home decor, tech, male grooming, or something else, your audience will keep reading as long as you deliver quality content.