How to Write a Blog Post Outline: Tips and Techniques

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Are you a blogger? Do you want to write better blog posts? If so, you’re in the right place! In this article, we’ll share with you some tips and techniques on how to write a great blog post outline.

But before we dive into that, let’s take a step back and understand what a blog post outline is and why it’s important.

how to write a blog post outline

What is a Blog Post Outline?

A blog post outline is simply a structure or framework for your blog post. It helps you organize your thoughts and ideas, and ensures that your article flows well.

Why is a Blog Post Outline Important?

There are several reasons why a blog post outline is important:

  • It helps you save time. When you have a clear outline, you know exactly what you need to write about and in what order to write it. This saves you from having to edit your article later on.
  • An outline helps you stay focused. It’s easy to get sidetracked when you’re writing a blog post, but with an outline, you have a clear purpose and direction for your article.
  • A well-written outline can make your blog post more engaging and readable. When your article is structured well, it’s easier for readers to follow and understand. Plus, it helps break up the text and makes your article more visually appealing.

How to Write a Blog Post Outline

Follow these steps to write a great blog post outline:

  1. Choose a topic or main idea for your article.
  2. Brainstorm ideas and subtopics related to your main topic.
  3. Organize your ideas into a logical order.
  4. Write a brief sentence for each point in your outline.
  5. Expand on each point with more details.
  6. Fill in any gaps or missing information.
  7. Edit and revise your outline as needed.
  8. Once you’re happy with your outline, start writing your blog post!

The benefits of having a blog post outline

  • A blog post outline helps you save time by knowing what to write about and the order to write it.
  • An outline helps you stay focused so you don’t get sidetracked while writing your article.
  • A well-written outline makes your blog post more engaging and readable for readers.

Different types of blog post outlines

Thematic blog post outline

A thematic blog post is an article that focuses on a single theme or topic. This type of post typically contains multiple sections, each of which explores a different aspect of the chosen theme.

For example, a thematic blog post about the benefits of exercise might include sections on the importance of physical activity, the benefits of specific types of exercise, and tips for starting an exercise routine.

By focusing on a single theme, a thematic blog post can provide readers with a comprehensive overview of the chosen topic. This type of post can be an effective way to educate readers about a particular subject, and it can also be used to share your thoughts and opinions on a given issue.

Chronological blog post outline

Every successful blog post begins with a strong outline. By mapping out the main points and key details of your post before you start writing, you’ll be able to stay on track and hit all the points you need to make.

Plus, having an outline will save you tons of time in the editing process. So, what goes into a good blog post outline? Here’s a quick rundown of the chronological structure I recommend for most posts:

  • Start with a working title that clearly states the focus of your post.
  • Write a brief introduction that sets up the rest of the content.
  • Outline the main points you’ll be covering, in order from most important to least important. Include any key details or examples you’ll be referencing along the way.
  • Conclude with a strong call to action or summary of what you want your readers to take away from your post.

Pros and cons blog post outline

A blog post outlining the pros and cons of something can be a helpful way to explore both sides of an issue. However, it’s important to make sure that the pros and cons are presented objectively, without bias.

The first step is to come up with a list of pros and cons. Once you have a list, you can start to develop your argument for or against the topic. If you’re presenting the pros and cons to persuade readers to take a particular side, be sure to present your strongest arguments first.

In any case, it’s important to back up your claims with evidence. An effective pro and con blog post can help readers understand both sides of an issue and make an informed decision.

How-to blog post outline

How-to blog post outlines are a dime a dozen. But what makes a great how-to blog post outline? Here are three key ingredients:

  1. A strong headline that accurately reflects the content of the post
  2. Clear and concise instructions that are easy to follow
  3. Examples of case studies that illustrate the concepts being discussed.

Question and answer blog post outline

A question and answer blog post is a post where you answer a question that your readers have. This can be done by email, in a forum, or in the comments of a blog post. You can also ask a question in a blog post and then answer it yourself. This is called a Q&A post.

The format of a Q&A post is simple. You start with a question, and then you answer it. You can structure your answer in any way you want, but it should be clear and concise. If you’re answering a question from a reader, make sure to thank them for their question.

Q&A posts are a great way to engage with your readers and give them the information they need. They also help to build trust and relationships between you and your readers. So if you’re ever stuck for ideas, consider doing a Q&A post on your blog!

Case study blog post outline

A case study is an in-depth investigation of a single person, group, or event. Case studies are used in academic and professional contexts to examine real-world situations and identify potential solutions.

When writing a case study blog post, it is important to have a clear outline. This will help you to organize your thoughts and logically present your information. The following template can be adapted to suit your needs:

  • Introduction: Introduce the reader to the case study and provide an overview of the problem.
  • Background: Give some background information on the situation under investigation. This might include a brief history, relevant statistics, or other relevant information.
  • Problem: Describe the problem that is being addressed in the case study. What are the challenges facing the subjects of the study? How did this problem come about?
  • Solution: Introduce the solution that is being proposed in the case study. What are the benefits of this solution? How does it address the challenges of the problem?
  • Results: Describe the results of implementing the proposed solution. Did it achieve its objectives? What was the impact on those involved?
  • Conclusion: Summarize the findings of the case study and offer recommendations for further action.

Review blog post outline

A blog post is like an iceberg: what you see on the surface (the article itself) is only a small part of what’s there. Underneath the surface is all the work that goes into researching, writing, and editing a post. To produce a high-quality blog post, it’s important to have a detailed outline that covers all the key points you want to make.

  • Creating a successful blog post is to coming up with a catchy headline that accurately reflects the content of your article.
  • You’ll need to write a compelling introduction that draws the reader in and gives them a taste of what’s to come.
  • It’s time to get into the meat of the article, which is where your outlining skills will come in handy.
  • Each section should cover a specific point or topic, and each paragraph should support that point with evidence or examples.
  • As you reach the end of the article, it’s important to wrap things up with a strong conclusion that leaves the reader satisfied.

Roundup blog post outline

Roundup is a weed killer that has been in use for decades. It is effective at killing many different types of weeds, and it is also relatively safe to use around people and animals.

However, Roundup has come under scrutiny in recent years, due to concerns about its potential health effects. Some studies have linked Roundup to cancer, while others have found no clear evidence of harm. While the jury is still out on the safety of Roundup, there are some things that we know for sure.

Roundup is a powerful weed killer, and it should be used with care. It is important to follow the directions on the label and to wear protective clothing when using it. With proper care, Roundup can be an effective tool for keeping your lawn or garden free of weeds.

Interview blog post outline

You can use this outline to structure your interview blog post:

  1. Introduce your interviewee and their work.
  2. Why you’re interviewing them (i.e., what makes them an expert on the topic).
  3. The key question you want to ask them.
  4. Their answer to the key question, along with any other insights they share during the interview.
  5. How their insights can help your readers.
  6. A call to action for your readers (i.e., what you want them to do after reading the post).

Expert opinion blog post outline

How to choose the right type of blog post outline for your article

The type of blog post outline you choose will depend on the topic of your article and your writing style. If you’re not sure which type of outline to use, try brainstorming ideas for each type of outline and see which one works best for your article.

Tips for creating an effective blog post outline

  • Keep it concise
  • Be clear and specific
  • Organize your thoughts in a logical order
  • Use headings and subheadings to break up the text
  • Edit and revise as needed

How to use a blog post outline

  • Choose a topic or main idea for your article.
  • Brainstorm ideas and subtopics related to your main topic.
  • Organize your ideas into a logical order using headings and subheadings.
  • Write a brief sentence for each point in your outline.
  • Expand on each point with more details.
  • Fill in any gaps or missing information.
  • Edit and revise your outline as needed until you’re happy with it.
  • Start writing your blog post!

Blog post outline template

  • Introduction
  • Main body
  • Conclusion
  • Call to action
  • Further reading/resources

Introduction

The introduction to your blog post should be concise and attention-grabbing. It should give readers an overview of what the article is about and why they should keep reading.

Main body

The main body of your blog post is where you’ll expand on your ideas and provide evidence or examples to support them. This is the meat of your article, so make sure to take your time developing each point.

Conclusion

Your conclusion should summarize the main points of your article and leave readers with a strong call to action. This is the last thing people will read, so make sure it’s impactful!

Call to action

A call to action (CTA) is a final prompt that encourages readers to take a specific next step. This could be signing up for your newsletter, visiting your website, or downloading a white paper.

Further reading/resources

If you want to provide readers with more information on the topic of your blog post, you can include further reading or resources at the end. These could be links to other articles, books, or websites.

The difference between a blog post and an article

A blog post is a piece of writing that is published on a blog. A blog is a website where people can share their thoughts and opinions on various topics.

An article is a piece of writing that is published in a magazine or newspaper. Articles are usually shorter than blog posts and are more focused on news and current events.

Both blog posts and articles can be informative or opinionated. The key difference is that a blog post is typically published on a personal website, while an article is usually published in a more formal publication.

What is a lead?

A lead is the opening sentence or paragraph of a piece of writing. The lead should grab readers’ attention and give them an overview of what the article is about.

In journalism, the lead is also known as the “lede.” This term originated in the days of hot metal typesetting when narrow columns of text were set in lead type.

A good lead can make or break an article. If it’s boring or doesn’t make sense, readers will likely lose interest and stop reading.

How to write a catchy headline

A headline is the title of a piece of writing, usually found at the top of the article. Headlines are important because they tell readers what the article is about and help to grab their attention.

Crafting a catchy headline can be tricky, but it’s worth taking the time to do it right. A good headline will make people want to read your article, while a bad headline will turn them away.

Here are some tips for writing catchy headlines:

  1. Keep it short and sweet.
  2. Use strong keywords that accurately describe the article’s topic.
  3. Make it interesting and informative, not clickbait-y.
  4. Avoid puns, jokes, or wordplay.
  5. Use active voice and present tense whenever possible.
  6. Use numbers and lists.
  7. Be clear and concise.

How to write an effective lead

An effective leader is the opening sentence or paragraph of a piece of writing. The lead should grab readers’ attention and give them an overview of what the article is about.

In journalism, the lead is also known as the “lede.” This term originated in the days of hot metal typesetting when narrow columns of text were set in lead type.

A good lead can make or break an article. If it’s boring or doesn’t make sense, readers will likely lose interest and stop reading. So take your time crafting a strong lead for your next article!

What is a call to action?

A call to action (CTA) is a final prompt that encourages readers to take a specific next step. This could be signing up for your newsletter, visiting your website, or downloading a white paper.

A CTA should be clear and concise, and it should be easy for readers to follow. The best CTAs are actionable and specific. For example, “Download our free guide to writing better blog posts!” is much more effective than “Check out our website for more information.”

The different types of leads you can use

  • The question lead: Asking questions in your lead can be a great way to hook readers and make them want to find out the answer. For example, “Have you ever wondered how to write a blog post outline?”
  • The quoted lead: If you have a great quote from an expert on your topic, you can use it as your lead. This can help to add credibility to your article and make it more interesting. For example, “Seth Godin says, ‘A good lead can make or break an article.'”
  • The statistic leads: A shocking or interesting statistic can make a great lead. This type of lead can be especially effective if you’re writing about a controversial or polarizing topic. For example, “Did you know that only 8% of people follow through on their New Year’s resolutions?”
  • The anecdote lead: Anecdotes are stories or personal experiences that can be used to illustrate a point. If you have a relevant and interesting anecdote to share, it can make a great lead. For example, “I was recently talking to a friend who told me she had no idea how to write a blog post outline.”
  • The surprising fact leads: A surprising fact can make a great leader because it will pique readers’ curiosity and make them want to find out more. For example, “Did you know that the average person spends over two hours each day reading blogs?”
  • The definition leads: If you’re writing about a topic that might be unfamiliar to some readers, you can start with a simple definition. This can help to clear up any confusion and make your article more accessible. For example, “A blog post outline is a tool that can be used to plan and structure your article.”
  • The how-to lead: A how-to lead can be a great way to introduce readers to a new concept or skill. It can also be helpful if you’re writing an instructional or step-by-step article. For example, “In this blog post, I’m going to show you how to write a blog post outline.”
  • The list leads: List leads are a great way to summarize the main points of your article and make it easy for readers to scan. They can also be helpful if you’re writing a how-to or step-by-step article. For example, “There are eight different types of leads you can use:
  • The story leads: A story lead can be a great way to engage readers and make them want to find out what happens next. It can also help to add emotion and personalize your article. For example, “I remember the first time I tried to write a blog post outline. I had no idea where to start.”
  • The question-and-answer lead: This type of lead can be helpful if you’re writing an interview-style article. It can also help to add a personal touch and make your article more relatable. For example, “I recently sat down with writing coach Jane Smith to talk about how to write a blog post outline. Here’s what she had to say.”

Why you need a lead

The lead is the first sentence (or two) of your blog post. It’s important to spend some time crafting a good lead because it will help to engage readers and make them want to read more. There are a few different types of leads you can use, such as the story lead or the question-and-answer lead.

Which lead you choose will depend on the specific article you’re writing and the tone or style you want to use. But no matter which leads you to choose, remember to keep it concise, clear, and interesting. Now let’s move on to the next step in our guide: brainstorming ideas for your blog post.

Brainstorming ideas When it comes to brainstorming ideas for your blog post, there are a few different approaches you can take. One approach is to start with a broad topic and then narrow it down. For example, let’s say you want to write about ways to be more productive.

You could brainstorm a few different subtopics related to productivity, such as time management tips, organization hacks, or focus strategies. Another approach is to start with a specific idea or angle and then build out from there.

For example, let’s say you want to write about productivity hacks for busy moms. In this case, you would brainstorm different ideas related to that specific topic, such as time-saving tips for getting dinner on the

How to use a blog post outline to write an article

If you want to write a blog post that is well-organized and flows smoothly, then you need to start with a good outline. A blog post outline will help you to structure your thoughts and ideas, and it will ensure that you don’t forget any important information.

There are a few different ways you can structure your outline, but one common approach is to start with the general information and then move on to the more specific details. For example, if you’re writing a how-to article, you might want to start with an overview of the steps involved. Then, you can provide more detailed instructions for each step later in the outline.

Another common approach is to start with a specific example and then move on to more general information. For example, if you’re writing an article about productivity hacks, you might want to start with a specific story or case study. Then, you can provide more general advice later in the outline.

The key is to find an approach that works for the specific article you’re writing and the angle you want to take. Experiment with different structures until you find one that feels right for your article.

Once you have a good structure for your outline, the next step is to fill it in with information and ideas. To do this, you can brainstorm different points that you want to make or use research from other sources.

What is a CTA?

A CTA, or call-to-action, is a statement that encourages your readers to take a specific action. For example, you might use a CTA at the end of your blog post to encourage your readers to sign up for your email list. Or you might use a CTA in an email to encourage your subscribers to click through to a landing page.

CTAs are important because they help to convert your readers into leads or customers. But it’s important to use them sparingly and only when they make sense for the specific article you’re writing. For example, if you’re writing an educational article, using a CTA would be out of place.

When you do use CTAs, make sure they are clear and concise. Your readers should know exactly what you want them to do, and they should be able to do it with just a few clicks.

Some common CTAs include:

  • Click here to learn more
  • Download now
  • Get the free ebook
  • Subscribe now
  • Start your free trial
  • Join our community

If you want to convert your readers into leads or customers, then you need to use calls-to-action (CTAs). A CTA is a statement that encourages your readers to take a specific action, such as signing up for your email list or downloading a piece of content.

It’s important to use CTAs sparingly and only when they make sense for the specific article you’re writing. For example, if you’re writing an educational article, using a CTA would be out of place.

When you do use CTAs, make sure they are clear and concise. Your readers should know exactly what you want them to do, and they should be able to do it with just a few clicks.

FAQ’s

What is the purpose of a blog post outline?

The purpose of a blog post outline is to help you organize your thoughts and structure your writing so that it flows well and is easy to read. By creating an outline before you start writing, you can ensure that your ideas are presented in a logical order and that your argument is clear and concise.

How do I create a blog post outline?

There is no one-size-fits-all answer to this question, as the best way to create a blog post outline will vary depending on the type of article you are writing and your personal preferences. However, there are some general tips that you can follow to create a successful outline.

Start by brainstorming the main points that you want to cover in your article. Next, organize these points into a logical order. Finally, flesh out each point with specific details and examples.

What should I include in my blog post outline?

Again, this will vary depending on the type of article you are writing. However, in general, your outline should include a brief introduction, several main points, and a conclusion. You may also want to include subheadings to help break up your text and make it easier to read.

How long should my blog post outline be?

There is no hard-and-fast rule for this, but in general, your outline should be as long or as short as it needs to be to effectively communicate your ideas. If you find that your outline is getting too lengthy or complicated, try breaking it up into smaller sections.

Do I have to follow my blog post outline exactly?

No – once you have created an outline, feel free to deviate from it if you need to. The important thing is that your final article is well-organized and flows smoothly.

Conclusion

So, what do you need to remember when using CTAs in your blog posts? You need to use them sparingly and only when they make sense for the topic of your article. Make sure they are clear and concise; your readers should know exactly what you want them to do. And experiment with different types of CTAs to see which ones work best for your audience.

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